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Gaslighting Your Fans w/ Dolby ATMOS™

Benn Jordan · 889K views · 2023-06-05 · 24:13

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Overview

Musician and audio engineer Benn Jordan tries Dolby Atmos as a consumer, covering the theory of immersive audio, its business model, and home theater and headphone listening. He concludes it often falls short of the pitch.

On Hacker News

HN points to it in Atmos and spatial audio threads as a knowledgeable critique of why the format rarely delivers.

Recommended by 4 HN people across 3 months · HN mentions 2023–2024

Topics

Audio & video engineeringMusic theory, synthesis & production
Search by tags
dolby atmosspatial audioaudio engineeringhome theatermusic production

What people said

philovivero · 2023-07 · Strong recommendation

Someone else posted this down in the bottom of a comment thread somewhere, but I think it deserves to be at the top level: [VIDEO] This is a smart, motivated audio engineer talking about Atmos. Quick summary: it's awful when it works perfectly, and it almost never works perfectly, in fact, it rarely works at all. Good luck trying to get Atmos working, and even if this was a completely open standard, would you really bother?

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spamizbad · 2024-01 · Recommendation

I imagine it's seen as a value-add by Apple and Dolby. Studios are forking off massive sums to build-out Atmos rigs. A savvy artists may ask for it because it helps you on Apple Music. As for the consumer experience, I feel like Benn Jordan's video from earlier last year does a good job of explaining the situation and its current limitations: [VIDEO]

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TonyTrapp · 2023-08 · Recommendation

I found this video by Benn Jordan very enlightening about the whole Atmos nonsense: "Gaslighting Your Fans w/ Dolby ATMOS" [VIDEO] TL;DW: It's just not worth it. (but do watch it to understand why)

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Sources

Video by Benn Jordan, played through YouTube.

Data and selection notes

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