Customer Acquisition Cost (How to Reduce it and Drive More Customer Conversations)
From the video description
How to reduce customer acquisition cost for your SaaS business | If you're building a SaaS business, there are two metrics that every investor looks at to figure out if you have a healthy startup that's scalable -- customer lifetime value AND customer acquisition cost. Here's the thing. You can have an insanely successful product and high engagement metrics but still not have a sustainable SaaS business.
Topics
Sources
Video by TK Kader, played through YouTube.
- Indie Picks
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