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From Idea to Profit: Real-World Strategies for Launching Software Products

Rob Walling · 430 views · 2020-04-03 · 12:25

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Since the founding of my company in 2007, I have helped dozens of software projects get from idea to profitable product, for customers ranging from local startups to multinationals. This experience has put me on the front line of many decisions made by founders and product owners, some good, some bad. In this talk, I will share insights I have gathered, with real-life examples, that will help you decide on the best strategy and tactics to launch, or improve your software product in the fastest and most cost-effective way. (Nicolas Jacobeus is the founder and CEO of Belighted, a Belgian software product development studio specialized in helping product innovators go to market. Nicolas…

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