Generative Engine Optimization: The Most Powerful SEO Secret Smart Businesses Are Using
From the video description
So what is GEO? Generative Engine Optimization (GEO) is changing how we do SEO and digital marketing, and it's a new strategy you don't want to miss in 2025 for your website. In this video, Erich Casagrande walks through why this digital marketing shift matters more than ever, especially with AI tools like ChatGPT, Bard, Perplexity, and DeepSeek serving up direct answers to user questions and queries. Even OpenAI's SearchGPT recently launched for all users, including free.
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Video by Semrush, played through YouTube.
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