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Where's the Beef?

Jiro Su · 6.2M views · 2006-05-12 · 0:31

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Overview

A one-minute clip of the famous 'Where's the Beef?' catchphrase from a classic fast food commercial.

On Hacker News

Used purely as a joke when a thread involves beef, the name Beef, or a lack of substance.

Discussed on HN; no positive recommendation is recorded in this export · HN mentions 2013–2022

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What people said

lob_it · 2022-11 · Joke / meme

"Where's the vaporware? Under the pickle...." is best portrayed by the younger types. [VIDEO] You know why the food sucks so bad when you know who they are catering to :p

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49para · 2020-01 · Joke / meme

Yes, why ensure that you will never be able to raise this with senior management as a serious option ? From then on you will be known as the "where's the beef guy" [VIDEO]

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SiVal · 2013-12 · Joke / meme

No, you're not alone. When they offer data, a lot of us think, "Oh, goodie, some interesting data!" We hustle over there to learn something new and learn it quickly. If instead we are treated to a demonstration of javascript media virtuosity that buries the actual data too deeply to be worth extracting, we get annoyed and complain: "Where's the beef?" (But I don't think there's anybody back there[1].) [1] [VIDEO]

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Sources

Video by Jiro Su, played through YouTube.

Data and selection notes

HN summaries and labels may contain AI errors. HN dates refer to discussions, not video publication.

HN Library: HackerTube export (2026-10-31) and open-index/hacker-news. Upstream summaries and classifications may contain AI errors.

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