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Vertical AI vs horizontal AI: which wins?

Optimizely · 339 views · 2026-03-25 · 4:32

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There’s a lot of debate right now about vertical AI vs horizontal AI, but the real difference isn’t what most people think. In this clip from Optimizely’s Agents in Action webinar, Nathaniel Whittemore (Founder & CEO of Superintelligent, host of the AI Daily Brief) explains why vertical AI isn’t really about specialized models. It’s about turning general-purpose AI into something actually useful through products, workflows, and deep domain expertise.

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Video by Optimizely, played through YouTube.

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