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Your LTV:CAC Ratio Is Lying to You

Kishore Dasaka · 18 views · 2026-06-08 · 10:14

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From the video description

Unit economics is the difference between a startup that scales and a startup that's an expensive hobby. Most founders track MRR, growth rate, runway — and miss the single ratio that tells them whether their business actually works. I'm Kishore Dasaka, a fractional CFO. For 20+ years I've worked with 250+ founders — building finance functions, leading diligence for M&A, and prepping companies for exits where the numbers have to hold up under real scrutiny.

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Video by Kishore Dasaka, played through YouTube.

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