Apple - iMac G4 "Lamp" ad (2002)

thecupertinoads · 498.9K views · 2010-11-03 · 0:31

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Overview

Apple's 2002 television ad for the iMac G4 "Lamp", showing the adjustable-arm design in a playful way.

On Hacker News

Cited in iMac G4 threads as a charming ad reminiscent of Pixar's Luxo Jr.

Recommended by 2 HN people across 2 months · HN mentions 2020–2025

Topics

Tech company stories & documentaries Product & industrial design Arts & entertainment (other)

What people said

bsimpson · 2025-02 · Recommendation
I'm realizing that there may be people here who are too young to remember how great the ad for this was: [VIDEO]
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filereaper · 2021-10 · Recommendation
Totally agree about the playfulness. I still remember this ad for the G4 which feels very similar to Luxo Jr. from Pixar. Really fun. [VIDEO]
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tonyedgecombe · 2020-10 · Reference
The weak link was the arm, they tended to suffer from droop after a while and it was difficult to repair. [VIDEO]
Read the original HN comment ↗

Sources

Video by thecupertinoads, played through YouTube.

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