How to Size Your Addressable Market (TAM, SAM, SOM, top-down vs. bottom-up)
From the video description
Raising capital for your startup requires you to fully understand the size of your market. This video simplifies this process as you start building (and fundraising). Let's go! -Google Slide (Market Sizing) for Investor Deck: TAM = Total Addressable Market is the total market for your product. So if everyone in the world could buy your product, equaling 100% of the market, regardless of the competition in the market.
Topics
Sources
Video by JR Santosdiaz, played through YouTube.
- Indie Picks
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