Scaling GTM too soon? Mollie’s CEO on early mistake
From the video description
Mollie CEO Koen Köppen shares the hard truth about what happens when SaaS companies scale go-to-market before proving product–market fit. Learn how Mollie now uses “design customers” to validate new markets before investing in GTM and why it saves time, money, and internal tension. 🇮🇪 SaaStock Europe 2025: 14-15 October 2025 | Dublin, Ireland
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Video by SaaStock, played through YouTube.
- Indie Picks
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