How SieraAI 5X'd Bookings in 12-Months (Go-To-Market Strategy)
From the video description
On today’s SaaS & Scotch, I interview Saurav Agrawal, CEO of SieraAI. Saurav has a PhD in robotics. He started SieraAI to protect forklifts from accidents. Since joining the program, they've raised a round and 5X'd bookings. But when they joined the GTM Program, *nothing* was working. So on today’s episode… Saurav digs into the 3 principles that he learned in his Founder-led B2B Go-To-Market journey that led to his growth and when you apply these principles, you too will be able to accelerate the growth of your SaaS business.
Topics
Sources
Video by TK Kader, played through YouTube.
- Indie Picks
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