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How To Create an Ideal Customer Profile (ICP): The 9 Key Elements to Understand Your Customers

Myk Pono · 8.3K views · 2018-10-05 · 8:53

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The 9 Key Elements to Understand Your Customers: Step 4: Environment (market / external forces) Step 9: Who do you want your customers to become? Myk Pono is a marketing and product growth strategist, advisor, consultant, and writer. He helps entrepreneurs and companies with marketing and product growth focusing on creating an ideal customer profile, brand story, strategic messaging, customer acquisition strategy, go-to-market strategy, and content strategy and distribution.

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