5:53Market research and buyer mappingTutorial
How To Create a Buyer Persona (FREE Template)
HubSpot Marketing
5:53Market research and buyer mappingTutorial
HubSpot Marketing
4:50
5:50Trends and market timing
Bernard Marr
41:47Problem hypotheses and idea validation
Greg Isenberg
16:32Problem hypotheses and idea validation
TK Kader
24:11Problem hypotheses and idea validation
TK Kader
4:56Problem hypotheses and idea validation
Corpbiz
7:06Competitor research and differentiation
Dev Garg
24:42Outreach and interview recruitment
lemlist
2:38Outreach and interview recruitmentTutorial
HubSpot Marketing
7:49Ideal customers and market segments
Uplatz
6:08Ideal customers and market segmentsTutorial
Myk Pono
15:50Ideal customers and market segmentsTutorial
SaaStock
18:41MVP scope and feature prioritizationTutorial
Kalungi - B2B SaaS marketing and go-to-markets
13:44Founder interviews and SaaS case studies
Mission Matters Podcast with Adam Torres
Before building, identify the problem, the buyer and the evidence that someone wants a solution. These videos cover customer interviews, market research, prototypes and competing products. Use the narrower topics to focus on the assumption you need to test, whether that is demand, customer access or a proposed solution.
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