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What to Outsource (and What to Keep): A Bootstrapped Founder Framework

MicroConf · 1.5K views · 2026-09-28 · 15:48

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What to outsource in your SaaS business, and what to keep in-house. Kevin Graham runs a six-figure MRR web hosting portfolio with three part-time contractors by outsourcing everything that doesn't make the beer taste better. The concept comes from a 2008 Jeff Bezos talk: a brewery a hundred years ago had to generate its own electricity because there was no grid, but generating power never made the beer taste better. Kevin Graham applies that test to bootstrapped SaaS, walking through what he handed off at Site Arrow, what it cost, what broke, and the four questions he asks before offloading any function. Recorded at MicroConf US 2023 in Denver.

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Video by MicroConf, played through YouTube.

  • Indie Picks
Data and selection notes

Indie Picks uses video metadata for classification. The description above is an uploader excerpt, not an independent review.

Indie Picks: Independently collected SaaS and AI product videos, organized by a founder handbook. Topics and relevance are metadata-indexed; full-video editorial review has not been completed. Descriptions are uploader excerpts where available.

Views, duration and playback status refresh separately from the published catalog. When an update fails, existing data remains visible.

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  • SaaS & AI candidates: Matches the configured criteria
  • Editor-approved picks: Editorial review is required

Rule matches identify candidates. They do not guarantee video quality or financial results.

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