Product Tank NZ - Obviously Awesome: Using Strategic Positioning to Unlock Growth in Noisy Markets
From the video description
You’ve done all the discovery, built an amazing product, launched it… and nobody came. In your go to market planning did you consider how your product is positioned in the eyes of your customers? In a world of vicious competition, saturated media and overwhelmed customers this can feel like an impossible problem to overcome. In this talk, you will learn how to avoid the 3 killer positioning pitfalls and how to use market context to make the value of your offerings obvious for your target customers. Our speaker will also teach you a simple positioning methodology that will make your products stand out and shine.
Topics
Sources
Video by Mind the Product, played through YouTube.
- Indie Picks
Data and selection notes
Indie Picks uses video metadata for classification. The description above is an uploader excerpt, not an independent review.
Indie Picks: Independently collected SaaS and AI product videos, organized by a founder handbook. Topics and relevance are metadata-indexed; full-video editorial review has not been completed. Descriptions are uploader excerpts where available.
Views, duration and playback status refresh separately from the published catalog. When an update fails, existing data remains visible.
Selection checks
- SaaS & AI candidates: Topic keywords do not match
- Editor-approved picks: Editorial review is required