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Position, Position, Position | How to position your SaaS | SaaS Positioning Explained |SaaStock 2018

SaaStock · 23K views · 2018-04-23 · 30:17

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From the video description

Ryan Singer, Head of Strategy of Basecamp explains why a product’s position is the most important thing a company should focus on. Knowing where it stands is the best tool for making choices about new features. Knowing that position allows saying no with confidence. Without a clear point of view on what makes a product different, it’s easy to wander. New feature requests come in every day, and if you can’t say “no”, who knows where on the map you’ll land.

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Video by SaaStock, played through YouTube.

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Indie Picks uses video metadata for classification. The description above is an uploader excerpt, not an independent review.

Indie Picks: Independently collected SaaS and AI product videos, organized by a founder handbook. Topics and relevance are metadata-indexed; full-video editorial review has not been completed. Descriptions are uploader excerpts where available.

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