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Facebook Here Together (UK)

Facebook · 311.5K views · 2018-04-25 · 1:01

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Overview

A 2018 Facebook UK ad, part of the 'Here Together' campaign, promising to do more to keep users safe and protect their privacy after the Cambridge Analytica scandal.

On Hacker News

HN cites it critically as an example of corporate apology marketing that rang hollow, and as a TV ad using gray placeholder rectangles.

Discussed on HN; no positive recommendation is recorded in this export · HN mentions 2018–2024

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What people said

xyst · 2024-11 · Criticism

FB will settle out of court. Probably a third of what shareholders are asking. Lawyers get paid handsomely on both sides. Parent company has washed away the stink of Cambridge Analytica fallout (remember those bs “sorry” videos and newspaper ads? [1,2]). Shareholders get a pittance. I’m a bit over this hyper-capitalistic market. When are C-level executives going to pay for their actions? Where is the jail time for these people? This country is a joke. [1] [VIDEO] [2] [LINK]

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ascagnel_ · 2018-10 · Reference

The "gray rectangles showing me where words and letters could be" is so prevalent that Facebook used them in TV ads. [VIDEO]

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aaron-lebo · 2018-05 · Criticism

It's only powerful if you actually change. Otherwise you're just using one of the classic tricks of manipulators. "I'm sorry, it won't happen this time" is what abusive relationships are made of. [VIDEO] Do people find this sincere? It seems fake/manipulative and too convenient. Facebook has been doing this for a decade+.

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Sources

Video by Facebook, played through YouTube.

Data and selection notes

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HN Library: HackerTube export (2026-10-31) and open-index/hacker-news. Upstream summaries and classifications may contain AI errors.

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