Apple - Here's to the Crazy Ones (1997)
Overview
Apple's 1997 Think Different commercial, 'Here's to the Crazy Ones', which launched the campaign after Steve Jobs returned. It celebrates misfits and unconventional thinkers.
On Hacker News
HN cites it as an example of Apple praising the word crazy, though some call it vague feel-good marketing at odds with today's Apple.
Topics
Sources
Video by vintagemacmuseum, played through YouTube.
Data and selection notes
HN summaries and labels may contain AI errors. HN dates refer to discussions, not video publication.
HN Library: HackerTube export (2026-10-31) and open-index/hacker-news. Upstream summaries and classifications may contain AI errors.
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Selection checks
- SaaS & AI candidates: Topic keywords do not match
- Editor-approved picks: Editorial review is required
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